TAKING SIMPLE APROACHES TO SOLVING COMPLEX PROBLEMS.

Well, hey! Look at us, already friendship status.

I'm Wade Winebrenner - an Art Director and Designer based in New England. My work takes on whatever form is necessary to solve a problem.

Things to expect when working together: timely communication (obvi.), an upbeat attitude, and the ability to lead collaboration across disciplines.

FULL TIME EXPERIENCE

THEORYCRAFT

Lead Visual Designer

2021-2024

• Spearheaded the visual identity and branding initiatives for both the studio and Supervive, Theorycraft's inaugural game.
• Directed the discovery and design phases of Supervive's front-end and in-game user interface, creating a scalable design system based on atomic design principles.
• Led the implementation of the front-end and in-game systems in Unreal Engine, ensuring seamless integration and functionality for other designers.

RIOT GAMES

Senior Visual Designer

2015-2021

• Led the revitalization of Riot Games' visual identity and branding, overseeing updates to the logo, website, internal and external communications, and event branding initiatives.
• Directed the discovery and design phases of VALORANT's front-end and in-game user interfaces, and subsequently spearheaded the implementation in Unreal Engine for most front-end and in-game systems.
• Managed and enhanced the entire in-game experience for VALORANT, including all HUD systems, agent ability iconography, game mode UX/UI, and esports broadcast overlays.

IBM

User Interface Designer

2013-2015

• Among the first 50 designers recruited to lead the new design movement at IBM, contributing to the development of the innovative IBM design language now implemented across all software offerings.
  
• Collaborated on a diverse range of UI design projects, including IBM's AI-driven Watson, developer tools, and financial graphing solutions.

ADIDAS

Identity Designer

2012-2013

• Created two high profile identity projects for Robert Griffin and John Wall. Deliverables included logo identities, custom typefaces, and pattern designs that appeared on footwear and apparel.
  

DUDEEE, YOUR WORK IS COOL.

Maybe you don't need design work right now but are interested in working together in the future. Add your name to my potential client list and I will send you an email every month so you don't forget about me.

STUDIO

M-F 8AM - 4PM EST

SHOOT ME A MESSAGE

WADECREATESDESIGN@GMAIL.COM

WORK STATUS

AVAILABLE FOR WORK